enhancEd Services

Requirement

Cheskel Klein, Founder and CEO of Enhanced Services, engaged Originate Marketing to design a clean, modern website that would effectively communicate their wide range of home care services. The goal was to build trust with new clients and provide easy access to service information and contact options.

What We Did:

  • Created a professional, calming website design that reflects care and reliability

  • Developed clear service pages to educate potential clients about available programs

  • Integrated contact forms for inquiries and service requests

  • Optimized site structure for local SEO and easy mobile navigation

Project Execution of enhancEd Services

1

Brand Discovery & Planning

Understood Enhanced Services’ core values and care offerings to guide the design strategy.

2

UX Design & Layout

Designed layouts that highlight key services with strong CTAs and simple navigation for seniors and caregivers.

3

Full WordPress Development

Built using WordPress and Elementor Pro, allowing Cheskel’s team to update service pages and resources with ease.

4

Local SEO & Accessibility

Applied on-page SEO best practices and ensured the site met accessibility guidelines for all users.

5

Contact & Inquiry Setup

Integrated smart forms with email notifications, enabling fast follow-up from the care team.

6

Testing & Launch Support

Tested the site across devices, launched smoothly, and provided backend training for ongoing updates.

Tools & Technolgy Used in this Project

WordPress

Elementor Pro

Advanced Custom Fields

Mailerlite

Yoast SEO

Custom CSS

Results

Delivered a welcoming, accessible, and informative website that positioned Enhanced Services as a trusted leader in home care. The new site streamlined service inquiries and improved local search visibility.

About enhancEd Services

Enhanced Services is a community-focused organization dedicated to providing high-quality home care and supportive services. Under the leadership of Cheskel Klein, the company helps individuals and families access essential care, aiming to improve quality of life through compassionate and professional support.

Feedback In client's words

Cheskel Klein

Founder and CEO

enhancEd Services

Originate Marketing made the entire process simple and effective. Our new site truly reflects our mission and has already made a difference in how families connect with us. I highly recommend their work.

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